Exhibition
Exhibiting Company
Brilliant Associates Co.,Ltd.
Inclusive ideas – No one left behind
Services (not elsewhere classified)
Challenge Message
We will continue to take on the challenge of creating products that utilize local resources and transmit the beauty of our beloved hometown, Tottori.
Product, service, and business features
We are selling and planning and developing "Pink Hanairei" and "Pink Soy Sauce" using vitamin-rich "beets" produced in Tottori Prefecture. Beets are a member of the same family as spinach, and are called "Kaensai" (meaning "flame vegetable") because their roots and leaves also turn red. We are developing new products targeted at women and new services that meet regional revitalization measures and customer needs, such as the concept of "Tottori, a town where you can become a noblewoman.
Exhibition Details
Expressing the charm of the region through color. Brilliant Associates transforms the hidden charms of the region into new products and experiences through the creativity of women. Pink-colored curry and pink soy sauce made from Tottori Prefecture-grown beets embody the desire for peace and diversity. Experience this initiative, which illuminates the potential of the region through color and storytelling and envisions a sustainable future, at the venue.
